What to do after a major Lazada/Shopee Campaign is Over?

Ad campaigns Oct 19, 2022

Shopee and Lazada continue to host a lot of different campaigns at a variety of occasions. Sellers have to be proactive during these times as it is possible to lock in a lot of sales.

But, your work doesn't end once the campaign is over. It begins after that.
To make the best out of a Mega Campaign, follow these four tips to ensure you end the campaign on top ๐Ÿ†!

Tip 1

Fulfill all orders ASAP

This oneโ€™s pretty straightforward and something that every seller already knows, but remember to pack and prepare the orders as soon as possible. 3PL companies like Ninja Van will already be overwhelmed, so the earlier you are, the earlier your package will reach your eager customers.

Tip 2

Get your Last Minute Sales.

Many interested customers add to cart during Campaign days, but they might have missed the checkout deadline. You should create an exciting offline voucher valid for one day and use the CEM tool in Lazada Seller Center to reach these buyers. You will be surprised how many last-minute sales might come in.

Tip 3

Message your Customers

Many interested customers add to cart during Campaign days, but they might have changed their mind or forgotten to checkout. You should create an exciting offline voucher valid for Campaigns duration and use the CEM tool in Lazada Seller Center to reach these buyers. You will be surprised how many last-minute sales might come in.

Tip 4

Reduce AD Budgets

If you are running Sponsored Solutions and had Increased Bid Prices and Daily Budgets, review them and reduce them back to the โ€œbusiness as usualโ€ rates to avoid additional expenses.

Want to know more about Sponsored Solutions from Lazada, then check our blog here.

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Shahbaaz Ali

Above everything, I focus my energy helping businesses and entrepreneurs grow their e-commerce ventures. Passionate about community building, e-commerce tech, and productivity hacks!